We started this company because the follow-up is where small businesses lose.
Lead Response Labs is a Charlotte, North Carolina marketing and technology company founded by a software engineer and a sales leader. We help owner-operated businesses get found, get the inquiry, and get back to the customer first.
Why “Lead Response”?
Most marketing agencies stop at the click. They can get you traffic, sometimes rankings, occasionally form fills. Then the lead sits in an inbox for hours, nobody can say which campaign produced it, and the customer books with whoever called back first.
We built the company around the two things agencies skip: attribution — knowing where every lead came from — and response — making sure every lead is answered in minutes. Those are engineering problems and sales-process problems, which is exactly the pair of skills the two of us bring.
And “Labs”? Because we build the tools we use. Every client engagement makes the next system better, and we are developing reusable software for lead capture and supervised, human-approved outreach that our clients get first.
How we work
- Founders only. The people you meet on the first call are the people who do the work.
- Measured by customers, not clicks. If it didn’t produce an inquiry, it doesn’t count.
- Fixed scope, month-to-month. Clear proposals, no long contracts, no marked-up ad spend.
- You own everything. Profiles, site, domain, ad accounts, and data stay in your name.
- Honest advice. If something won’t pay for itself for your business, we say so.
An engineer and a sales leader.
Kurt
Software engineer and systems builder. Kurt has spent his career on the technical side of the web — WordPress, Linux, security, databases, and automation — and more recently on local search, Google Ads, and the tracking that connects marketing to actual customers. He builds and runs every client’s website, profile, tracking, and lead response system.
Alex
Sales and marketing leader from the software industry. Alex has done every job in the revenue chain — from booking the first meeting as an SDR to running sales development teams and marketing as a director — with deep experience in messaging, outreach campaigns, sales training, and the tools that make follow-up systematic. He leads strategy, positioning, and your monthly reporting.
Charlotte first. Built to travel.
We are based in Charlotte and work with businesses across the metro and the surrounding Carolinas. Because everything we do is delivered online and measured remotely, we also take on clients outside the region when the fit is right.
- Charlotte
- Huntersville
- Concord
- Matthews
- Mint Hill
- Gastonia
- Mooresville
- Fort Mill
- Rock Hill
- Monroe
- Lake Norman
- Union County
Say hello
Tell us about the business and we will take a look before we talk.